Category: Opinion

Customers, Motivation, Opinion

Let me tell you a story

What could everybody use a whole lot of right now? When things look grim (and let’s face it, they’ve rarely looked much grimmer) one thing that people have always really…

David McGrane on
Opinion, Sales Tips

Corporate event mingling 101

As many of you have probably gathered by now, corporate events are much more than an opportunity to feast on free food and get tanked at the bar on the…

Matt Small on
Opinion, Technology

How to know if you need a CRM?

It seems like everywhere you look CRMs like Salesforce, Oracle, Microsoft, Hubspot, Sentia all espouse the benefits of CRM, but for those of us who don’t already use a CRM…

David Brown on
Opinion, Technology

Agility – the new superpower

Change is a certainty in all of our worklives now and the ability to adapt to change, to thrive in an environment that seems to do nothing else but change…

David Forder on
Opinion

The $650 billion problem

Enterprises have spent $650 billion on information technology over the past 2 years and it now fails to deliver a return. Take a look at the attached graph. Spend on…

David Forder on
Opinion, Technology

Why do sales reps hate CRM?

It’s crazy that the majority of sales professionals refuse to use their company’s Customer Relationship Management (CRM) software or CRM. Over the last 30 years, corporates in the united states…

David Forder on