Actionable market research is the key to any new market entry strategy and plan development. By doing your homework your odds of success will go up!
In our Covid affected world I, like many managers, are facing the challenge of having to hire staff with not actually ever meeting them in person. Even more challenging, how…
In the distant past (say 25 years ago) think about how you purchased a product. Somewhere you would get motivated to purchase an item from TV, radio, newspaper, magazine or…
Right now, a lot of companies and brands are like our friend here. Frozen in place, unsure of what is coming or how to react. Unsure of what is coming or how to react….
Having spent more than a decade creating CRM applications that resolve a lot of these types of struggles, let me explain what I think most users do struggle with. In terms of…
What makes a ‘top’ performer? It is an interesting question and at first glance it would be easy to provide a list of “How to Sell” type answers but you will be…
Hope you’re staying safe at home and weathering the pandemic as best you can. I have always been a glass half full kind of guy and with that in mind I’m always…
I saw this blog post recently ” 37 Sales Apps every Rep needs on their phone ” and I thought to myself seriously? You have got to be joking. Have…
What could everybody use a whole lot of right now? When things look grim (and let’s face it, they’ve rarely looked much grimmer) one thing that people have always really…
The most effective way of finding super salespeople often revolves around word-of-mouth recommendations or introductions rather than looking at a stack of online resumes. Who should you talk to in…
Do not hire any sales staff unless the individual that you select will raise the average quality of your sales team. Do not “settle”. Do not take on someone just…
Expertise or Aptitude when Hiring Sales Reps? When recruiting super sales staff you will always be better served looking for aptitude rather than expertise. Unfortunately, most recruiters do not understand this and will…
The vast majority of startups that reach out for Venture Capital are turned down numerous times prior to receiving investment. The reasons they are turned down often have no correlation…
We have all heard that 5G is going to revolutionize cell phone communications with up to 100X faster speeds than the old 4G networks. This may be true for the…
This week we’re going to focus on the features and benefits of CRM’s that really matter to sales representatives. Here is a short list of top CRM features; Allow fast,…
Most of today’s CRM solutions have a feature set consisting of contact management, activity and forecasting. Some also include lead scoring, social media and collaboration tools. Here are five things…
You just deployed a brand-new CRM company wide, only to find whispers of insurrection in the tea room and your sales team continuing to use Excel to manage their leads. …
Color is a powerful tool when it comes to design, and as a member of the development team for our app, Sentia. I have learnt swiftly to never underestimate the…
Who doesn’t enjoy tucking into a good hamburger? A popular food loved by many around the world, and easily recognizable. Just like the food, the hamburger menu has become very…
How to get prospects to trust you After sending an online enquiry, I received an instant email from a salesperson introducing himself. Let’s call him Jack. Jack in a software…
Throughout most of recorded history buying and selling has been part of daily life. Whether it’s agricultural products or the latest software, selling is a communication process whereby one side…
Dale Carnegie once wrote, “When dealing with people, remember you are not dealing with creatures of logic, but with creatures of emotion.” Most would agree that the environment of information…
In this fast-passed world of digital communications, “omni-channel” conversations and faceless customer service, I see first hand the destruction of good old fashion customer interactions.
We have all experienced it. We have a new lead passed to us or have had a first meeting with a prospective customer. We agree with them to organize a…
In the news this week, John Winning (CEO of Winning Appliances) threw caution to the wind and unloaded on what is likely to be his business’key customer base over the…
Come along with us on a speed date with your virtual digital adviser.
When I am speaking to a potential Customer, I find that it is often useful to agree with them first what it is they want to buy. I have yet…
Buyers are increasingly more tech savvy and comfortable engaging with sellers via multiple channels such as phone calls, email, text and social media. They demand that businesses know about them from their very first interaction and want the people they buy from to be as available to them as other people they know.
